Keyword marketing content development
Idea 2 Image matches the buyer and seller through optimized, keyword-based marketing content.
We are able to place ourselves in the position of viewing your company, product or service through the eyes of the buyer. We ask the questions they may ask. We see the competition as they might see them.
We ask you questions like "Who is your prime prospect?" and "What are the primary objectives of the project?" and "What are your primary strengths?" and "Who is the competition and what is their approach?" — the answers possess the seeds for a successful marketing effort.
Keyword is Key
The keywords and marketing message are not syncing. Keywords are the backbone of marketing today. They are the prime component in SEO and pull marketing, and should be evident in all forms of marketing communications – push or pull.
The sum of all parts
Once the buyer and seller are on the same page, a strong brand emerges and the marketing effort is geometrically propelled. How? The buyer – now user of your product or service – becomes your biggest proponent. They tell others, often enthusiastically, about you.
Keep them rewarded with excellent service, and you have spokesmen for life and will consider it a job well done.